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2020-11-13 16:13:28
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题干阅读理解:根据文章内容,选择正确答案(每题10分)。
China has the most franchises in the world but the scale of their operations is relatively small. Each system in China has an average of 43 outlets, compared to more than 540 in the United States. Together, there are 2,600 brands in some 200,000 retail markets. KFC was the most significant foreign entry in 1987 and is widespread. Many franchises are in fact joint-ventures, as at their forming the franchise law was not explicit. For example, McDonald's is a joint venture. Pizza Hut, TGIF, Wal-mart, Starbucks followed a little later. But total franchising is only 3% of retail trade, which seeks foreign franchise growth. The year 2005 saw the birth of an updated franchise law, “Measures for the Administration of Commercial Franchise”. Previous legislation (1997) made no specific inclusion of foreign investors. Today the franchise law is much clearer by virtue of the 2007 law, a revision of the 2005 law. The laws are applicable if there are transactions involving a trademark combined with payments with many obligations on the franchisor. The law comprises 42 articles and eight chapters.
1. According to the passage, the passage mainly talks about 回答ABC未回答正确答案是:C获得2.00分中的0.00分. A. the scale of franchising in China B. the franchise law in China C. an outline of franchising in China
2. KFC was the 回答ABC未回答正确答案是:A获得2.00分中的0.00分 foreign franchise to China in 1987 and is widespread. A. most profoundB. firstC. wealthiest
3. Many franchises are in fact joint-ventures, because 回答ABC未回答正确答案是:A获得2.00分中的0.00分. A. at the beginning stage, franchise law was not so clear B. at the beginning stage, many franchises could not find the right partners C. many foreigners were not familiar with Chinese culture
4. Foreign franchise grows in China because of 回答ABC未回答正确答案是:B获得2.00分中的0.00分. A. the open policy B. the small amount of retail trade C. the Chinese culture
5. The writer has the 回答ABC未回答正确答案是:B获得2.00分中的0.00分 attitude to franchising in China A. negativeB. positiveC. neutral反馈1. 答案:C解析:这是一道主旨题。根据文章的结构和内容,文章对中国的特许经营做了简单的介绍,既没有片面地讲规模,也没有单方面讲法律,所以答案是C。2. 答案:A解析:这是一道细节题。此题信息对应文章的第四句,句中原文中提到KFC进入中国市场,用到the most significant foreign entry“具有深远意义外商进入”,profound与significant同义,所以答案是A。3. 答案:A解析:这是一道细节题。此题信息对应文章的第五句,句中提到在外商在特许经营初创的阶段,法律not explicit“不清楚”,本题选项中not clear 与此属于同义词,所以答案是A。4. 答案:B解析:这是一道细节题。此题信息对应文章的第七句,句中提到,国内只有3%的零售业,规模很小,所以答案是B。5. 答案:B解析:这是一道推断题。文中提到,中国有最多的特许经营店,外商特许经营进入,法律不断完善,因此,对中国特许经营的状况应该持积极态度的,所以答案是B。
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2020-11-13 16:13:28
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2020-11-13 16:13:27
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2020-11-13 16:12:57
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2020-11-13 16:12:57
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2020-11-13 16:12:57
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2020-11-13 16:12:54
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2020-11-13 16:12:27
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题干阅读理解:根据上下文,补全对话内容(每题10分)。
操作提示:通过下拉选项框,选择答案。
A. it doesn't sound too complicated
B. Then what about the qualifications of a franchisee
C. Sure, what do you want to know
D. Thank you very much for all the information
E. could you tell me how long a franchise contract will last
Ada wants to do franchise business and turns to Bill for some information about franchise business.Ada: Hi, Bill. I am really interested in franchising opportunities. Would you be able to give me some advice?Bill: 回答ABCDE未回答正确答案是:C获得2.00分中的0.00分 ?Ada: Ok, first, what are the qualifications that a franchisor should have?Bill: Generally speaking, a franchisor should be a well-developed company with business resources such as a trademark, trade name and business model. Ada: 回答ABCDE未回答正确答案是:B获得2.00分中的0.00分 ?Bill: A franchisee should have the necessary funds, work goals and employees, etc. Ada: Yes, 回答ABCDE未回答正确答案是:A获得2.00分中的0.00分 . Would you please tell me something about the franchise fees?Bill: Ok. The fees for the franchise are an initial fee and a usage fee.Ada: Now, 回答ABCDE未回答正确答案是:E获得2.00分中的0.00分 ? Bill: In general, it is no less than three years. Then both the franchisor and the franchisee may talk about the conditions, and see whether the contact needs to be rewritten. Ada: 回答ABCDE未回答正确答案是:D获得2.00分中的0.00分 .Bill: My pleasure.反馈1.答案:C解析:上文Ada向Bill说明她对特许经营的机会很感兴趣,并询问Bill是否能给她一些建议。 Bill爽快答应了并问Ada要了解什么,所以答案是C。
2.答案:B解析:上文Bill回答了授予特许者所需的资质,Ada继续就特许经营者资质询问,所以答案是B。
3.答案:A解析:Ada听了Bill对特许者和特许经营者资质的解释后,感到有点复杂,所以答案是A。
4.答案:E解析:根据下文回答In general, it is no less than three years的推断,上文询问的应该是时间,所以答案是E。
5.答案:D解析:对于Bill耐心的解答,Ada自然要表示感谢,所以答案是D。
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2020-11-13 16:12:27
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2020-11-13 16:12:26